Voluum Integration Guide
Blockchain-Ads is an official traffic source inside Voluum, so you can add it from Voluum's own
traffic source list and pass clicks, cost and conversions between the two platforms. If you are a
crypto exchange marketer, an iGaming operator, or a finance growth lead who already runs acquisition
through Voluum, this keeps Blockchain-Ads in the same reporting you use for every other source.
What you need before you start
Step 1: Create the server-to-server conversion event in Blockchain-Ads
Step 2: Add Blockchain-Ads as a traffic source in Voluum
and add Blockchain-Ads. Set the parameters exactly
as below. The TS token column is what Blockchain-Ads appends to your click URL, and the VLM token
column is where Voluum stores it.
Step 3: Set the postback URL that returns conversions
Turn on Traffic source postback URL in Voluum and enter:
with the tracker ID you copied in step 1. Leave
exactly as written, because Voluum fills it in for each conversion. If you
count more than one event, create each one in step 1 and use its own tracker ID here.
Step 4: Send traffic and confirm it matches
When both sides show the same conversion, the integration is live and optimization can use it.
