Event-Based Optimization and Algorithm

Optimize based on events (e.g., sign-ups)—the algorithm uses data to auto-adjust for better performance. Simple view: Events are "signals" telling the system what succeeds; it learns and prioritizes.

Steps for Event-Based Optimization

Start optimizing in minutes:

1. Set up pixel events (e.g., purchase as a key event—see Article 4).
2. Run your campaign to gather 50+ events.
3. Let the algorithm auto-optimize (e.g., show ads more to similar users).
4. Manually adjust: pause low-event segments based on data.
5. Monitor in HUB (e.g., conversion rate per event).
6. Refine events as needed to improve accuracy.

Best Practices: Prioritize 2-3 key events for focus; wait for sufficient data before manual tweaks; use auto-optimization first for beginners; test event setups to ensure they capture the right actions.

Troubleshooting: Algorithm not optimizing? Gather more events (50+ needed). Low conversion rate? Check your landing page or creative. No events recording? Verify pixel setup or contact support@blockchain-ads.com.

Table: Event Optimization

FAQs

• What events are used for optimization? Sign-ups, deposits, or other defined actions.
• How does the algorithm learn? It auto-adjusts delivery after 50 events.
• What’s the manual role? Refine targeting or creatives based on insights.
• How to improve events? Add more like add-to-cart for better funnel tracking.
• What’s the data threshold? 50+ events for reliable optimization.
• Data privacy for events? All events are anonymized and compliant (see Article 3).