Blockchain-Ads Help Center

Using the Reporting Page

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Using the Reporting Page

The Reporting page provides real-time visibility into campaign performance. This guide helps you use HUB’s Reporting tools to analyze and optimize campaigns.

Step-by-Step Reporting Guide

Access and analyze reports in minutes:

  1. Go to the HUB Dashboard
    Log in to HUB and navigate to the main dashboard.

  2. Select Campaign(s)
    Choose the campaign or multiple campaigns you want to generate a report for.

  3. Click “Export Stats”
    Click the Export Stats button to generate the report.
  1. Wait for the Export to Complete
    Allow a few moments for the data to be processed.

  2. View Optimization Insights
    Once the export is ready, click View Optimization Insights.

  3. Download Your Report
    You can now view and download the full report from this page.

Best Practices: Review metrics daily to spot trends; filter by date range for specific periods; compare ad groups for performance insights; use data to make decisions (e.g., pause ads with low CTR); combine with Google Analytics for cross-channel analysis.

Troubleshooting: Data delayed? Wait 5-15 minutes for updates. Missing conversions? Check pixel firing in dev tools or GTM preview (see Article 4). No data? Confirm the campaign is active. Inconsistent metrics? Clear browser cache or reload HUB. Contact support@blockchain-ads.com if issues persist.

Table: Key Metrics

Metric/Filter Description Example Use Case
Impressions Number of ad views Gauge campaign reach
CTR Click-through rate Assess ad effectiveness
Conversions Completed actions (e.g., sign-ups) Measure goal success
Date Range Filter Select time period Analyze weekly trends
Device Filter Filter by device type Optimize for mobile

FAQs

  • What metrics are available? Impressions, clicks, CTR, conversions, CPC, CPM, CPA, spend, GEOs.
  • What filters can I use? Date range, campaign, ad group, format, device, targeting type.
  • Can I export data? Yes, use the CSV export button in HUB.
  • Is data real-time? Updates every 1-5 minutes for near real-time insights.
  • What charts are available? Line charts for impressions, clicks, and conversions over time.
  • Custom analysis? Export CSV for use in Excel or other tools.
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