Pausing temporarily stops a campaign, while archiving removes it from the active list but retains data.
Steps to Pause a Campaign
Temporarily halt delivery with the following steps:
- Go to the HUB Campaigns tab.
- Find the active campaign in the list.
- Toggle the "Pause" switch next to it.
- Confirm the action in the popup.
- The status changes to "Paused"; delivery stops immediately.
Steps to Archive a Campaign
Declutter your dashboard with these steps:
- Select the campaign (active or paused).
- Click "Archive" from the actions menu.
- Confirm; it moves to the archived section, no longer visible in active list.
Best Practices: Pause for short-term adjustments (e.g., creative refresh) or budget reviews; archive completed or inactive campaigns to keep the dashboard clean; export reports before archiving for records; use pause to test alternatives without losing data; resume paused campaigns when ready by toggling back on.
Troubleshooting: Pause toggle not working? Refresh the page or check if campaign is already paused; can't find archived campaign? Use the archived filter in Campaigns tab; data not showing after resume? Wait 5-10 minutes for sync or contact support.
Table: Pause and Archive Comparison
FAQs:
- What's the difference between pause and archive? Pause is temporary (easy resume), archive is for finished campaigns (data retained but hidden).
- Does pausing stop billing? Yes, no spend while paused.
- Can I access data from paused/archived campaigns? Yes, in HUB reports or archived tab.
- How to resume a paused campaign? Toggle the switch back to active.
- Bulk pause/archive? Yes, select multiple and use actions menu (see Article 8).
- What if I archive by mistake? Contact support to restore if recent.
