Launching a new campaign on Blockchain-Ads is straightforward with the HUB dashboard. This article provides a complete step-by-step guide to get your campaign live.
Steps to Launch a New Campaign
1. Log in to HUB and click on "Create New Campaign."
2. Choose Your Campaign Objective & Format
Select the objective and format that best fits your campaign goals. Then click Next.
3. Insert Landing Page and Campaign Name
Add the landing page you'd like to use.
Enter your chosen campaign name.
4. Set Up Start/End Dates and Budget
Set the campaign’s start and end dates.
Enter the daily budget you plan to allocate.
5. Set Up Audience and GEO Targeting
Define your target audience.
Add the geographic locations you want to target.
6. Upload Banners
Upload the banners you want to use in the campaign.
These can be created by your team or provided by BCA.
7. Review Campaign Summary
Double-check all details—targeting, budget, creatives, and schedule.
8. Launch the Campaign
Once everything looks good, launch your campaign.
Best Practices
Align your objective with your funnel (e.g., sales for conversions); name campaigns descriptively; use UTMs for external tracking (e.g., Google Analytics); preview in HUB to catch errors; start with a $360 daily budget, scaling up as performance grows; ensure compliant, high-quality assets; time launches for peak audience activity; install pixel early for tracking; submit during business hours for quicker reviews.
Troubleshooting
Can’t submit? Check for missing fields (HUB highlights them). Approval delayed? Email support@blockchain-ads.com with campaign ID. No impressions? Verify start date, funding, and targeting scope—broaden if too narrow. Creative issues? Confirm file formats/sizes per Article 4. Error code? Search Help Center or contact support.
Table: Campaign Launch Checklist
FAQs
- What happens after submission? Policy review checks compliance (e.g., no misleading claims); you’ll get an email on approval or required changes.
- Can I launch without a pixel? Yes, but no conversion tracking—install for events like sign-ups.
- How do I know it’s live? HUB Campaigns tab updates from "Pending" to "Active."
- Campaign limit? None, but start with 1-3 for manageability.
- Forgot UTMs? Edit URL later; resubmit if under review.
- Can I duplicate campaigns? Yes, use the duplicate button in Campaigns tab to copy and tweak settings.
- Why use automatic targeting? It simplifies setup by leveraging AI-driven signals, ideal for beginners.
