Launching a new campaign on Blockchain-Ads is straightforward with the HUB dashboard. This article provides a complete step-by-step guide to get your campaign live.
Steps to Launch a New Campaign
From HUB, click Create Campaign to open the builder. It runs in five steps, shown at the bottom of the screen: Objective, Settings, Targeting, Creatives, Summary.
Step 1: Objective
Select the objective and format that best fits your campaign goals, both on this one screen, then click Next.
Step 2: Settings
Add the destination URL for your landing page and select a URL tracking parameter for your campaign, then enter your chosen campaign name. After that, set the campaign’s start and end dates and enter the daily budget you plan to allocate. The daily budget minimum is $360.
Step 3: Targeting
Choose whether to keep Automated Targeting on (recommended for most campaigns so the system optimizes audiences for you) or switch Manual Targeting on to define segments yourself.
When using manual targeting, select relevant Behavior and On-site Interest segments. If needed, create custom audience segments so your campaign focuses on high-intent users that match your objective (optional).
On the same step, select the exact geographic locations you want to target; you can target globally or specific regions. Click Next to proceed.
Step 4: Creatives
Upload the ad creative you want to use in the campaign by dragging it from your folder and dropping it in HUB, or click to browse and select from your files. Make sure your ad creative assets meet the acceptable format specs. Once you’ve successfully uploaded your creative, click Next to proceed.
Step 5: Summary
Double-check all details: targeting, budget, creatives, and schedule. HUB blocks launch and flags what’s missing, for example a campaign with no creative uploaded cannot launch. Once everything looks good, click Launch Campaign.
Troubleshooting
Can’t submit? Check for missing fields, HUB highlights them on the Summary step. Approval delayed? Email contact@blockchain-ads.com with the campaign ID. No impressions? Verify start date, funding, and targeting scope, broaden if too narrow. Creative issues? Confirm file formats and sizes against the format’s specs. Error code? Search Help Center or contact support.
FAQs
What happens after submission?
After you submit your campaign, it goes through a policy and compliance review to ensure your creatives and landing page meet Blockchain-Ads standards (e.g., no misleading claims, regulated-industry requirements, or accurate disclosures). Once approved, the campaign moves to “Active” status and becomes eligible to start serving traffic.
How long until my campaign starts delivering?
Once your campaign is active and your account is funded with at least the required minimum, traffic delivery typically begins almost immediately. The system can start serving impressions right away as long as budget, targeting, creatives, and schedule are correctly configured.
It is normal for performance to be volatile at the beginning while the algorithm optimizes; during this learning phase, the algorithm tests different audiences, placements, and geos to find segments most likely to click, convert, or deposit based on your objective. As more data is collected, delivery stabilizes and efficiency improves, leading to better click quality, conversion rates, and ROAS.
How do I know it’s live?
You can confirm delivery in the HUB Campaigns tab, where the status will change from “Pending” to “Active” after approval. From there, use real-time analytics to verify impressions, clicks, and early conversions, especially in the first few hours of launch.
