3rd Generation Ad Tech

Wallet Targeting Tech

On-Chain Behavior Profiling

Interest Graph Segmentation

Reach specific cryptocurrency holders based on their digital wallets and transaction history

Connect with audiences categorized by their verified blockchain activities and investments

Connect with audiences categorized by their demonstrated online interactions and preferences

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Our Products

Collecting Data

Blockchain-Ads DMP profile every website visitor across our partner network—capturing traditional data points and wallet addresses to build a unique, cross-platform digital footprint.
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All data is processed anonymously, using multi-party computation and cryptographic encryption.

Illustration of how Blockchain-Ads data management platform works for blockchain and traditional advertising

Precision Advertising At Scale

Serve Native, Video, Display and In-App Ads to over
67M+ pre-built audiences across 10,000+ websites and apps.
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Target users by interest, behavior, and on-chain activity, powered by our 3rd Gen Ad Tech algorithm

Illustration of Blockchain-Ads display advertising capabilities with a lady (illustrating a user) holding her phone and different examples of ads in the background

Measure Performance

Track user behavior from website visits to on-chain transactions in a single view.

Full user journey visibility, connecting off-chain activity with on-chain actions

An laptop showing Blockchain-Ads analytics dashboard illustrating performance measurement

How it works

Data Collection

Whenever a user connects their wallet on one of our data providers/publishers, an anonymous ID is assigned to their device

An illustration of how Blockchain-Ads data collection works with logos of major data providers

Uniswap's interface showing different wallets including Trust, MetaMask, WalletConnect, and Coinbase Wallet

Segment Audience

How it works

Segment Audience

Blockchain-Ads index 82 blockchains dynamically and categorize people based on their wallet address holdings and activity

An image showing different audience segments that can be targeted using Blockchain-Ads

Screenshot of a typical audience data in Blockchain-Ads used in segmenting users into different intent buckets

How it works

Display Highly
personalized Ads

Show highly relevant ads. Ex. DeFi users will see DeFi related ads, Gamers will get Gaming related ads

Display Highly personalized Ads

Show highly relevant ads. Ex. DeFi users will see DeFi related ads, Gamers will get Gaming related ads

A phone screen showing a typical Blockchain-Ads personalized ad creative

Bitcoin chart dashboard representing the ability to advertise to crypto trader audiences

Get in front of your highest value audiences

People actively buying, selling, and analyzing crypto assets across centralized and decentralized exchanges.

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Axie Infinity mobile ad with colorful Axies, bold ‘PLAY NOW’ CTA, and ‘Free Axies’ banner.

Get in front of your highest value audiences

Players engaged with blockchain-based games using tokens, NFTs, or wallets to interact and progress.

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Get in front of your highest value audiences

People interacting with decentralized protocols for trading, lending, staking, or yield generation across multiple chains.

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Screenshot of MetaWin, showing advertisers can target users interested in crypto casinos

Get in front of your highest value audiences

Crypto users wagering on sports, casinos, or prediction markets using tokens or stablecoins.

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Highest Performing Ad Formats

Smart display

Achieving 25% higher conversion rates than generic display ads.

Native

Driving 18% higher purchase intent and 30% higher CTR than traditional display ads.

Video

95% viewability rates and 1.8x better brand recall than static ads.

In-App

4x higher engagement rates and 2x better retention compared to standard web ads.

Highest Performing Ad Formats

Driving 18% higher purchase intent and 30% higher CTR than traditional display ads.

4x higher engagement rate and 2x better retention rate compared to standard web ads.

Achieve 25% higher conversion rates than generic display ads.

95% viewability rates and 1.8x better brand recall than static ads.

Native

Driving 18% higher purchase intent and 30% higher CTR than traditional display ads.

In-app

4x higher engagement rates and 2x better retention compared to standard web ads.

Smart display

Achieving 25% higher conversion rates than generic display ads.

Video

95% viewability rates and 1.8x better brand recall than static ads.

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Get Started Now

Schedule a call to qualify and launch your ads

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