Blockchain-Ads logo

 第三代广告技术

钱包定向技术
根据数字钱包和交易记录,触达特定的加密货币持有者
兴趣图谱细分
触达按线上互动和偏好归类的受众
链上行为画像
触达按已验证的区块链活动和投资归类的受众

我们的产品

采集数据

Blockchain-Ads DMP 会为我们合作伙伴网络中的每一位网站访客建立画像,采集传统数据点和钱包地址,构建独特的跨平台数字足迹。

所有数据均以匿名方式处理,采用多方计算和加密技术。

Illustration of how Blockchain-Ads data management platform works for blockchain and traditional advertising

精准广告,规模化投放

面向超过
67M+ 预建受众,在 10,000+ 网站和应用上投放原生、视频、展示和应用内广告。

依托我们的第三代广告技术算法,按兴趣、行为和链上活动定向用户

Illustration of Blockchain-Ads display advertising capabilities with a lady (illustrating a user) holding her phone and different examples of ads in the background

衡量效果

在单一视图中追踪从网站访问到链上交易的用户行为。

完整的用户旅程可见性,将链下活动与链上行为连接起来

An laptop showing Blockchain-Ads analytics dashboard illustrating performance measurement

运作方式

运作方式

1
运作方式

数据采集

每当用户在我们的某个数据提供方或发布商处连接钱包时,系统就会为其设备分配一个匿名 ID

An illustration of how Blockchain-Ads data collection works with logos of major data providers
Uniswap's interface showing different wallets including Trust, MetaMask, WalletConnect, and Coinbase Wallet
2

细分受众

运作方式

细分受众

Blockchain-Ads  动态索引 82 条区块链,并根据钱包地址的持仓和活动对人群进行归类

Blockchain-Ads  动态索引 82 条区块链,并根据钱包地址的持仓和活动对人群进行归类

An image showing different audience segments that can be targeted using Blockchain-Ads
User profile settings page showing profile photo placeholder, username @momentica, signed social account momentica@google.com, wallet address partially hidden, and options to connect ZenGo or log out.Screenshot of a typical audience data in Blockchain-Ads used in segmenting users into different intent buckets
3
运作方式

展示高度
个性化的广告

展示高度相关的广告。例如,DeFi 用户会看到与 DeFi 相关的广告,游戏玩家会看到与游戏相关的广告

展示高度个性化的广告

展示高度相关的广告。例如,DeFi 用户会看到与 DeFi 相关的广告,游戏玩家会看到与游戏相关的广告

Smiling woman in green t-shirt holding a smartphone, next to examples of Blockchain Ads featuring a register prompt and brand logo.
Mobile screen showing a Blockchain Ads sponsored ad with two people looking at a phone in a city setting.A phone screen showing a typical Blockchain-Ads personalized ad creative
Bitcoin chart dashboard representing the ability to advertise to crypto trader audiences

触达你最有价值受众

在中心化和去中心化交易所积极买卖并分析加密资产的人群。

Axie Infinity mobile ad with colorful Axies, bold ‘PLAY NOW’ CTA, and ‘Free Axies’ banner.

触达你最有价值受众

使用代币、NFT 或钱包进行互动和推进的区块链游戏玩家。

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Uniswap's interface showing different wallets including Trust, MetaMask, WalletConnect, and Coinbase Wallet

触达你最有价值受众

在多条链上通过去中心化协议进行交易、借贷、质押或收益生成的人群。

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Screenshot of MetaWin, showing advertisers can target users interested in crypto casinos

触达你最有价值受众

使用代币或稳定币在体育、娱乐场或预测市场投注的加密用户。

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