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 3rd Generation Ad Tech

Wallet Targeting Tech
On-Chain Behavior Profiling
Interest Graph Segmentation
Reach specific cryptocurrency holders based on their digital wallets and transaction history
Connect with audiences categorized by their verified blockchain activities and investments
Connect with audiences categorized by their demonstrated online interactions and preferences
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Nuestros productos

Coleccionar Datos

La DMP de Blockchain-Ads rastrea a todos los visitantes del sitio web en nuestra red de socios, capturando puntos de datos y direcciones de monederos tradicionales para crear una huella digital única y multiplataforma.

Todos los datos se procesan de forma anónima, mediante computación multipartita y cifrado criptográfico.

Illustration of how Blockchain-Ads data management platform works for blockchain and traditional advertising

Precisión Publicidad a escala

Publique anuncios nativos, de vídeo, gráficos e integrados en la aplicación a más de
Más de 67 millones de audiencias prediseñadas en más de 10 000 sitios web y aplicaciones.

Diríjase a los usuarios según sus intereses, comportamiento y actividad en la cadena, con la tecnología de nuestro algoritmo Ad Tech de tercera generación

Illustration of Blockchain-Ads display advertising capabilities with a lady (illustrating a user) holding her phone and different examples of ads in the background

Medir Rendimiento

Realice un seguimiento del comportamiento de los usuarios, desde las visitas al sitio web hasta las transacciones en cadena, en una sola vista.

Visibilidad completa del recorrido del usuario, que conecta la actividad fuera de la cadena con las acciones dentro de la cadena

An laptop showing Blockchain-Ads analytics dashboard illustrating performance measurement

Cómo funciona

Cómo funciona

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Cómo funciona

Recopilación de datos

Cada vez que un usuario conecta su monedero a uno de nuestros proveedores o editores de datos, se asigna una identificación anónima a su dispositivo

An illustration of how Blockchain-Ads data collection works with logos of major data providers
Uniswap's interface showing different wallets including Trust, MetaMask, WalletConnect, and Coinbase Wallet
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Segmentar la audiencia

Cómo funciona

Segmentar la audiencia

Blockchain-Ads indexa 82 cadenas de bloques de forma dinámica y clasifica a las personas en función de su billetera, dirección, tenencias y actividad.

Blockchain-Ads indexa 82 cadenas de bloques de forma dinámica y clasifica a las personas en función de su billetera, dirección, tenencias y actividad.

An image showing different audience segments that can be targeted using Blockchain-Ads
Screenshot of a typical audience data in Blockchain-Ads used in segmenting users into different intent bucketsScreenshot of a typical audience data in Blockchain-Ads used in segmenting users into different intent buckets
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Cómo funciona

Mostrar en alto nivel
anuncios personalizados

Muestra anuncios muy relevantes.
Ex. Los usuarios de DeFi verán anuncios relacionados con DeFi, los jugadores recibirán anuncios relacionados con los juegos

Mostrar anuncios altamente personalizados

Muestra anuncios muy relevantes.
Ex. Los usuarios de DeFi verán anuncios relacionados con DeFi, los jugadores recibirán anuncios relacionados con los juegos

Illustration of Blockchain-Ads display advertising capabilities with a lady (illustrating a user) holding her phone and different examples of ads in the background
A phone screen showing a typical Blockchain-Ads personalized ad creative A phone screen showing a typical Blockchain-Ads personalized ad creative
Bitcoin chart dashboard representing the ability to advertise to crypto trader audiences

Get in front of your highest value audiences

People actively buying, selling, and analyzing crypto assets across centralized and decentralized exchanges.

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Axie Infinity mobile ad with colorful Axies, bold ‘PLAY NOW’ CTA, and ‘Free Axies’ banner.

Get in front of your highest value audiences

Players engaged with blockchain-based games using tokens, NFTs, or wallets to interact and progress.

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Uniswap's interface showing different wallets including Trust, MetaMask, WalletConnect, and Coinbase Wallet

Get in front of your highest value audiences

People interacting with decentralized protocols for trading, lending, staking, or yield generation across multiple chains.

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Screenshot of MetaWin, showing advertisers can target users interested in crypto casinos

Get in front of your highest value audiences

Crypto users wagering on sports, casinos, or prediction markets using tokens or stablecoins.

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Highest Performing Ad Formats

Smart display

Achieving 25% higher conversion rates than generic display ads.

Native

Driving 18% higher purchase intent and 30% higher CTR than traditional display ads.

Video

95% viewability rates and 1.8x better brand recall than static ads.

In-App

4x higher engagement rates and 2x better retention compared to standard web ads.

Highest Performing Ad Formats

Driving 18% higher purchase intent and 30% higher CTR than traditional display ads.
4x higher engagement rate and 2x better retention rate compared to standard web ads.
Achieve 25% higher conversion rates than generic display ads.
95% viewability rates and 1.8x better brand recall than static ads.
Native
Driving 18% higher purchase intent and 30% higher CTR than traditional display ads.
In-app
4x higher engagement rates and 2x better retention compared to standard web ads.
Smart display
Achieving 25% higher conversion rates than generic display ads.
Video
95% viewability rates and 1.8x better brand recall than static ads.

Comience ahora

Programa una llamada para calificar y lanzar tus anuncios

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Comience ahora
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