Enhance your campaign tracking by connecting Google Analytics (GA) to Blockchain-Ads, syncing metrics like pageviews and UTMs. This guide helps you integrate GA with HUB for comprehensive analytics.
Steps to Connect Google Analytics
Connect GA in minutes:
- Log in to the HUB dashboard and navigate to the "Analytics" section.
- Click "Connect Google Analytics" to start the process.
- Sign in with your Google account when prompted.
- Select the correct GA property to connect (e.g., your website’s property).
- Grant permissions as requested by the prompt.
- The connection syncs data automatically; no code changes are needed.
- View GA metrics (e.g., pageviews, sessions) in HUB reports after sync.
Best Practices: Use UTMs in campaign URLs for source tracking; select the correct GA property to avoid mismatches; check sync status after 1 hour; combine with Blockchain-Ads pixel for full-funnel insights; monitor HUB reports for discrepancies between GA and pixel data.
Troubleshooting: No data in HUB? Confirm the selected property and UTM setup. Permissions issue? Re-grant access via Google account. Sync failed? Re-connect in HUB or contact support@blockchain-ads.com. Delayed data? Wait up to several hours for the first sync.
Table: Google Analytics Benefits
FAQs
- Is code needed for GA? No, it’s a no-code connection via HUB.
- What data syncs? Pageviews, sessions, bounce rate, UTMs, and GA goals.
- Can I connect multiple properties? Connect one primary property for clarity.
- How to disconnect GA? Remove the connection in HUB’s Analytics settings.
- Why is there a sync delay? First sync may take several hours; subsequent updates are faster.
- Cross-account permissions? Ensure the Google account has admin access to the GA property.
- Which metrics to monitor? Focus on sessions, bounce rate, and goal completions in HUB.