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Topics
My ads are not delivering
Your campaign is live but impressions stay at zero or drop off.
Work through these in order.
- Check the balance. Campaigns stop when the prepaid balance runs out. Top up and delivery resumes.
- Check the status. In Advertising › Campaigns, confirm the campaign shows as working rather than stopped, and that it is not still in review.
- Check the dates. A start date in the future, or an end date already passed, stops delivery.
- Check the daily budget. Below the $360 minimum, a campaign cannot bid competitively enough to win auctions.
- Check targeting width. Very narrow segment and geo combinations leave too little inventory. If targeting was switched from Automated to Manual, check whether the geo or segment layers were narrowed in the process. Widen the geo set or remove a segment layer and watch the estimates panel.
- Check the creative. A rejected creative stops the campaign from serving. See Ad review and disapprovals.
- Check for a learning-phase notification. A "Campaigns In Learning Phase" alert in the bell menu means the campaign is still calibrating. Expect lower or uneven volume during this window, not zero: it is expected behavior, and delivery normally evens out once the phase ends.
If all seven are correct and impressions are still zero, contact support with your campaign ID.
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