Video advertising platform

Reach your exact audience across verified inventory through data-driven programmatic video advertising.

4.7 on G2Rated for precise audience targeting

How video ads work on Blockchain-Ads

Video advertising runs in-stream and outstream across websites, apps, and connected TV. Campaigns start by choosing who to reach, then optimize delivery toward the people most likely to convert.

Build your audience

Target specific audiences using interest, behavioral, and on-chain data. 4B+ signals a day keep audiences current.

Serve every surface

Automated buying places your video across websites, apps, and CTV in real time, through the NEXUS Ad Exchange.

Optimize and scale

Delivery optimizes toward viewability, completion rate, and view-through conversions, with reporting by audience, placement, and creative.

3 benefits of video advertising

Video explains what a banner cannot, which matters most when the product needs understanding before anyone signs up.

84% have been convinced to buy by a video

Wyzowl found most consumers have purchased after watching a brand video.

93% say video explains the product better

Video marketers report it improved how well people understood what they sell.

82% of marketers report positive ROI

Four in five say video returns more than it costs, across twelve years of tracking.

Who runs video ads on Blockchain-Ads

Built for advertisers in regulated industries who need precise audience targeting, measurement into their own stack, and optimization toward the conversions that matter.

Video ad formats we support

Choose the format that fits the campaign. Every format below runs across the Blockchain-Ads DSP, in the placements your audience already watches.

An in-stream video ad playing before, during and after a publisher's video contentA video ad opening in banner, in-content, sticky sidebar and sticky footer placements on a publisher pageA native video ad matching the content feed around it, shown in-feed, in-article and in a recommendation rowA full-screen video interstitial sliding up to cover a publisher page, shown across web, app and rewarded placementsA connected TV in a living room playing a full-screen video ad, shown across in-stream, ad pod and home-screen placements

In-stream

Video that plays inside other video content: before, during, or after what the viewer chose to watch.

Outstream

A video player that opens inside articles and feeds, so your video reaches audiences on pages that have no video content of their own.

Native video

Video that matches the format of the feed or article around it, so it reads as part of the page.

Full-screen video between app screens and page transitions, built for high attention on mobile.

Interstitial

Your brand on connected TV screens, in streaming content watched with full attention.

Connected TV

What you get from a video ad campaign on Blockchain-Ads

Fresh video creative with Flux

Flux rotates your video creative on a roughly 15-day cadence, so the audience always meets a current message and performance holds as the campaign scales.

Campaign creative refreshed automatically by Flux

Run video in the markets you serve

Run your video in the countries and regions your offer is eligible for, with delivery focused on the markets that convert.

A world map with pins marking the markets a campaign is targeting

Reach the same viewer across screens

Reach the same person on mobile, desktop, in-app, and on connected TV as they move through the day, with one audience and one set of conversion goals.

Audience One
High interest in your brand

Bring back viewers who watched

Return to people who watched your video and visited your site, with fresh cuts and budget on the placements converting best.

A visitor leaves a site, meets the same ad again on other placements, and comes back

How video ads fit every goal

Awareness, engagement, and conversion each need their own setup, with their own structure, targeting, and optimization. Here is what video does at each one.

Awareness

Reach people new to your brand

Awareness campaigns get your brand in front of people who have never heard of it and already show the interest and behavior that fit your offer. Video runs across in-stream, outstream, native, and CTV, reaching them where their attention is highest.

An awareness campaign put the Stake.com brand in front of players 21 million times across 13 markets.

Key KPIs:
Viewability, Completion rate, Brand lift
Engagement

Bring people back

Engagement campaigns bring back people who already know your brand and are ready to act. Completed video views become audiences that video, display, and native campaigns guide toward sign-up.

For OKX, an engagement campaign generated 3,095 verified sign-ups.

Key KPIs:
View-through rate, Sign-ups, Registrations
Examples:
Conversions

Turn interest into customers

Conversion campaigns put your budget on the viewers most likely to deposit and transact. Completed video views pre-educate, and NEXUS AI moves spend to the audiences producing your goal.

For FXTM, a conversion campaign acquired 1,161 new traders and lowered cost per acquisition by 43%.

Key KPIs:
View-through conversions, Deposits, ROAS

Why brands choose Blockchain-Ads

Blockchain-Ads delivers targeted advertising with massive reach powered by end-to-end attribution and fully managed service.

Interest, behavior & attention

Show your brand to people based on their interests and behavior. Reach audiences that have already interacted, engaged, or converted.

We collect 4 billion signals a day, across people's interests and behavior, and turn them into precise audiences of real users.

Two users engaged with mobile content demonstrating interest-based and behavioral targeting across 420M+ user profiles on smartphones

Increase performance in real time

The platform provides full attribution and tracking, which enables algorithmic, conversion-based optimization.

You get full visibility into who visits, signs up, or purchases on your website or app, and can optimize campaigns in real time based on user actions and device behavior.

A woman using the Tracking dashboard application on a laptop to manage conversions and audiences

Scale faster with industry experts

Get assistance from a professional media buying team that actively manages campaigns within your specific niche.

They handle your campaigns end to end from attribution setup, campaign structure, media plans, audience selection, and ad creative production to ongoing optimization and scaling.

A buyer looking at the Blockchain-Ads dashboard

Brands that scaled on Blockchain-Ads

See how advertisers reached their audience and hit their numbers with video campaigns.

Brand name
Binance
4,600
Verified New Traders

How Binance Acquired 4,600 Verified New Traders at $91 CPA with Blockchain-Ads

Display

View Case Study
Binance
Coinbase
31,896
New Traders Acquired

How Coinbase Acquired 31,896 New Traders Across Southeast Asia with Blockchain-Ads

Native

View Case Study
Coinbase
Stake.com
1,128
First-Time Depositors

How Stake.com Acquired 1,128 First-Time Depositors at $250 CPA with Blockchain-Ads

Display Ads

View Case Study
Stake.com
OKX
3,095
Verified New Traders

How OKX Acquired 3,095 New Traders and Generated $5.16M Trading Volume with Blockchain-Ads

Paid Display

View Case Study
OKX
Crypto.com
4,782
Traders Acquired

How Crypto.com Acquired 4,782 High-Value Traders with Blockchain-Ads

Display Ads, Pop Ads

View Case Study
Crypto.com
BC.Game
100M+
Impressions

How BC.Game Delivered 100M+ Impressions Across 195+ Markets with Blockchain-Ads

Display

View Case Study
BC.Game
1xBet
20,043
Players Acquired

How 1xBet Acquired 20,043 Active Players Across African Markets with Blockchain-Ads

Native Ads, Display Ads

View Case Study
1xBet
FXTM
1,161
New Traders Acquired

How FXTM Acquired 1,161 New Traders with a 43% CPA Reduction on Blockchain-Ads

Display

View Case Study
FXTM

What advertisers say about Blockchain-Ads

★★★★★Rated 4.7/5 from 71 verified G2 reviews

★★★★★★★★★★
5.0
100

Strong ROI from Targeted Traffic

We've been running crypto-focused ad campaigns for several months, and Blockchain-Ads is one of the few platforms that actually delivers targeted, high-quality traffic.

Ilya Omelchenko
Ilya Omelchenko
Crypto Marketing Lead, 1win
★★★★★★★★★★
5.0
100

Outstanding Platform for iGaming and Crypto Audiences

The interface is very user-friendly, and the account managers, Natali, Marko, and Jack, are excellent. We're using it to promote our iGaming product and reach crypto users.

Alejandro T.
Alejandro T.
Digital Advertiser Specialist
★★★★★★★★★★
5.0
100

Scalable, Unrestricted Paid Media for Betting and Casino

Their inventory, designed for betting and casinos, lets us reach qualified audiences without the usual restrictions. Less noise, less fraud, and it tracks registrations, FTD, and revenue.

JM
Jordi M.
Head of Paid Media & SEO • Mid-Market
★★★★★★★★★★
5.0
100

Genuine Users, No Bot Traffic

No inflated numbers or bot traffic, but genuine users engaging with our campaigns. The conversions are consistent and the reporting is clear.

Ilia Osipov
Ilia Osipov
Web3 Growth
★★★★★★★★★★
5.0
100

Intuitive Platform with Strong Setup Support

What won me over was how straightforward the platform is, and the quality of the support I received during setup and early optimization.

Marcus W.
Marcus W.
Head of Quality Assurance • SMB
★★★★★★★★★★
5.0
100

Impressive Reach and Flexible Targeting

The reach across 10,000+ websites is substantial, and combining interest-based targeting with on-chain data gives us real flexibility in how we structure campaigns.

Diana S.
Diana S.
VP of Marketing • Mid-Market
★★★★★★★★★★
5.0
100

Gets the Job Done for Niche Targeting

It handles crypto and fintech audiences with a precision other networks just don't have. WalletTargeting was the main reason we chose it over competitors.

Boris P.
Boris P.
Head of Marketing • Mid-Market
★★★★★★★★★★
5.0
100

A Solid Solution for Cross-Channel B2B

Integration was straightforward, and the precise targeting eliminated a lot of the wasted spend we used to see on other ad networks.

Kyle L.
Kyle L.
SVP of Marketing • Mid-Market
★★★★★★★★★★
5.0
100

Fast Campaign Setup and Responsive Support

I had campaigns running within a few hours of signing up, and the support team has been responsive and knowledgeable throughout.

EV
Elena V.
Quality & Compliance Manager • SMB
★★★★★★★★★★
4.5
90

Effective Targeting with Real-Time Optimization

The dashboard and real-time metrics make optimization easy, and it reaches users who are genuinely interested in crypto and Web3 products.

Demi A.
Demi A.
Social Media Manager • SMB
★★★★★★★★★★
5.0
100

Excellent Service and User-Friendly Dashboard

Always a good service and good communication! The dashboard is easy to use, and the ads are effective.

Marcel Gerber
Marcel Gerber
Co-Founder, Web3 Factory
★★★★★★★★★★

45 Campaigns Across 10 Projects

We are running more than 45 campaigns for 10 different projects. The BCA platform is outperforming anything else we have seen. We're able to scale our campaigns massively, increase token holders, sales, volume, and high value traders.

AJ
Adam Jordan
CEO, Social Kick Marketing Agency
★★★★★★★★★★

Cost Per Wallet Connection Down to $12

Absolutely professional and effective. Our DEX cost per wallet connection went down to $12.

AK
Alexandra Korneva
CMO, Rubic.Finance
★★★★★★★★★★

The Team That Hit Our Growth KPIs

I recommend Blockchain-Ads and the team as they are the only ones that come forward with a solution and hit our growth KPIs.

RG
Ross Gates
Head of Growth, NEAR.org
★★★★★★★★★★

Highly Effective Campaigns, Fast-Moving Team

The BCA team are moving on the fly. Definitely the next generation of advertising technology. Highly effective Web3 campaigns.

BC
Bryan Colligan
CEO, Alpha Growth
★★★★★★★★★★

Targeted Polygon Users for Metaverse Acquisition

Blockchain-Ads campaigns targeting Polygon users and MATIC holders were a great addition to our Space Metaverse user acquisition efforts.

BS
Batis Samandian
Founder, SPACE
★★★★★★★★★★

Automated Reporting on Pre-Sale Transactions

Easily the best Web3 advertising software on the market right now. Love the automated detailed report on pre-sale campaign transactions.

Z
Zack
Marketing Director, eTukTuk
★★★★★★★★★★

15,000 Token Holders in Under Two Months

Reached 15K token holders in less than 2 months. On-chain metrics, off-the-charts performance.

J
James
Co-Founder, Carbon Browser
★★★★★★★★★★

Used Across Every Portfolio Company

Absolutely best performing Web3 advertising tool that works. We use Blockchain-Ads for all our portfolio companies.

HL
Harry Lewis
Co-Founder, Capital
★★★★★★★★★★

Built for Hitting Client KPIs

The only real Web3 ad solution we've found. Great for hitting client KPIs.

BG
Boris Goreslavskiy
Co-Founder, GO Mobile Marketing
★★★★★★★★★★

Recommended to Every Crypto Marketer

Blockchain-Ads is a game-changer for anyone in the crypto space looking for a marketing solution. I recommend them to all marketers in crypto.

SD
Samuel Dye
Founder, RA3 Global
★★★★★★★★★★

A Surge in Account Openings Within Ten Days

Ten days in and we're already seeing a surge in account openings on Mercado Bitcoin. The quality of traffic has been exceptional.

SA
Stela Aryes
Marketing Officer, Mercado Bitcoin
★★★★★★★★★★

Measurable Return on a Token Launch

We use Blockchain-Ads for our token launch. It is the only marketing solution that can actually measure performance and return on advertising spend. Highly recommend them.

J
Jules
Marketing Lead, The Standard
★★★★★★★★★★

Token Pre-Sale Sold Out in Four Minutes

Ran campaigns for our token pre-sale. Sold out in 4 minutes. Blockchain-Ads is a must when you prepare your Web3 marketing strategy.

S
Steve
Marketing Lead & Partner, EstateX
★★★★★★★★★★

FTDs From Month One

Four months with Blockchain-Ads and we saw FTDs from month one. Conversion rates? Through the roof.

AK
Artem Khomenko
Media Buyer, Fairspin Casino
★★★★★★★★★★

Real Users Who Drive Transaction Volume

Blockchain-Ads is the only partner whose on-chain targeting delivers real users who actively engage with our protocol and drive transaction volume, not just random sign-ups or bot activity.

RL
Robert Leshner
Founder, Compound Labs

Reach the same audience beyond video advertising

Build the audience once, then reach it on native, display, CTV, push, and more. One audience, one dashboard, one set of conversion goals.

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Video advertising FAQs

In-stream (pre-roll, mid-roll, post-roll), outstream, native video, interstitial video, and CTV. All formats run from one campaign across desktop, mobile web, in-app, and connected TV.

In-stream plays inside existing video content, before, during, or after what the viewer chose to watch. Outstream creates its own player inside articles and feeds, so your video reaches audiences on pages with no video content of their own.

Define the audience first. Interest, behavioral, and on-chain data build a segment of people already active in your vertical, from 4B+ daily signals. Your video creative then runs across in-stream, outstream, native, interstitial, and CTV placements, and NEXUS AI moves budget toward the audiences and placements producing your goal.

Blockchain-Ads is an audience-based advertising platform: a DSP with its own DMP, buying across the NEXUS Ad Exchange. Campaigns target WHO sees the ad by interest, behavior, and on-chain activity, and video is one of the channels that reaches that audience, alongside display, native, in-app, and CTV.

Yes. The platform is built for regulated verticals, with a mandatory qualification and compliance review before launch. Once approved, your campaigns run across inventory that accepts crypto, iGaming, and finance advertising.

Sign-ups, deposits, funded accounts, app installs, and wagering or trading volume. NEXUS AI shifts budget toward the audiences and placements producing your goal, with CPM and CPC pricing both supported.

Quartile completion tracking (25%, 50%, 75%, 100%), click-through and view-through conversions, and server-side postback to your downstream events. Delivery is verified by IAS and DoubleVerify with blockchain-verified impression logs.

Once your account passes verification and is funded, campaigns go live instantly. Approval itself, the step right after your qualification call, can take 24 to 48 hours, depending on the documentation and licensing your vertical requires.

The starting budget to activate an account is $10,000, with a minimum daily budget of $360. That works out to at least one month of advertising. Managed service starts at $30,000. Most advertisers spend around $135K per month to give the platform enough data to find the audiences that convert.

Ready to reach your ideal customer?

Access is limited to qualified advertisers.

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