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Where everything lives in the platform.
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In-product help drawers
Several screens carry an (i) icon beside the heading, including Campaign Insights, Campaigns, Tracking, and Conversion Details. Clicking it slides out a short explanation of that screen without leaving the page. They are the fastest answer when you want to know what a column or panel means while you are working in it.
The Overview page
Overview is your account scorecard, not your campaign list. It carries your Performance Score, your top performing ads, audiences and geos, and the in-app video library. See Overview and your Performance Score.
The Campaigns page
Advertising › Campaigns is your campaign list: Name, Status, ID, Impressions, Clicks, CTR, Ad Spend, CPC, Conversions, and Campaign Type. Filter by Active, Paused, or Archived, change the columns, or export.
