Crudo Protocol Case Study

Crudo Protocol is a revolutionary blockchain platform that transforms the crude oil and gas industry through blockchain technologies. They wanted to increase their $CRUDO token holder base and engage existing holders while reaching new users. Crudo Protocol used Blockchain-Ads to achieve their goal of expanding and strengthening their token holder community.

Campaign Overview and Strategy

The campaign aimed to drive token holders to participate in the $CRUDO presale. With an ad spend of $30,000, the campaign was executed on the Blockchain-Ads platform over 30 days.

• Audience Targeting: Targeted DeFi Protocol Users and existing Token Holders interested in Investing and Wealth Management to reach sophisticated investors seeking innovative blockchain applications in traditional industries.
• Custom Audience: Created a custom audience based on existing $CRUDO token holders and users of competitor platforms.
• Multi-Network Approach: Deployed campaigns across multiple blockchain ecosystems to maximize reach among blockchain-native audiences.
• Presale Optimization: Structured campaign messaging and timing to drive maximum participation during the token presale period.
• Engagement Amplification: Implemented retargeting strategies to re-engage existing community members and encourage increased holdings.