Blockchain-Ads "Web3 Cookie" technology played a key role in identify and reaching high value DeFi investors with high recent activity in other liquidity pool outside of Sommelier.
The strong community, brand reputation and post-acquisition user engagement from Sommelier Finance, coupled with proper campaigns structure across all three stages of the marketing funnel by Blockchain-Ads performance team achieved great results in less than three months ramp up time.
Personalized messaging across awareness - top of funnel, engagement - middle of funnel and investors acquisition - bottom of funnel resulted in great ad spend efficiency over a 90-days optimization period.
Blockchain-Ads achieved over 10,000 new liquidity pools investors for over $7,000,000 liquidity over a $100,000 ad spend, resulting in 70x Return on Investment for Sommelier.
Blockchain-Ads "Web3 Cookie" technology played a key role in identify and reaching high value DeFi investors with high recent activity in other liquidity pool outside of Sommelier.
The strong community, brand reputation and post-acquisition user engagement from Sommelier Finance, coupled with proper campaigns structure across all three stages of the marketing funnel by Blockchain-Ads performance team achieved great results in less than three months ramp up time.
Personalized messaging across awareness - top of funnel, engagement - middle of funnel and investors acquisition - bottom of funnel resulted in great ad spend efficiency over a 90-days optimization period.
Blockchain-Ads achieved over 10,000 new liquidity pools investors for over $7,000,000 liquidity over a $100,000 ad spend, resulting in 70x Return on Investment for Sommelier.
$7,000,000 added liquidity on a $100,000 (70X ROAS) ad spend by targeting high value DeFi investors and enthusiasts.
March 21, 2023 - Apr 25, 2023
Decentralized Finance