Trust Dice
CASE STUDY
Trust Dice Case Study
2,210
Total Conversions
3,753,222
Total Impressions
1.74%
Click-Through Rate
$13.57
Cost Per Acquisition
Company
Trust Dice
Campaign Type
User Acquisition
Industry
Gambling
Case Timeline
30 Days
Strategy
Acquired 2,210 new players through precision audience targeting and strategic campaign optimization approaches.
Campaign Overview
Trust Dice is a major crypto gaming platform that recently needed to grow their user base. So they used Blockchain-Ads' tailored advertising solutions to acquire crypto-savvy players. Trust Dice allocated $30,000 to drive registrations from high-value crypto users over a 30-day period.
Strategy
- Audience Targeting: Targeted Casino Players and Sports Bettors interested in PC/Console Gaming and Gambling Watchers for audiences seeking premium gaming experiences with betting opportunities.
- Retargeting Strategy: Identified and re-engaged users who interacted with ads but didn't complete registration.
- Cross-Platform Deployment: Ads served across 10,000+ gaming and gambling-focused websites in Blockchain-Ads' network.
- Performance Tracking: Combined crypto deposit activity with traditional engagement metrics for comprehensive performance analysis.
Results
- 2,210 new users
- 3.75M+ impressions
- 14,125 clicks
No items found.
Why It Worked
The campaign succeeded through strategic execution across multiple dimensions:
- Audience Precision: Targeting active casino and sports betting enthusiasts maximized conversion potential effectively.
- Gaming Integration: PC gaming interest alignment ensured compatibility with Trust Dice's platform experience expectations.
- Retargeting Efficiency: Strategic re-engagement achieved 23% conversions from users who initially didn't register immediately.
Conclusion
This strategic approach demonstrated targeted audience precision driving exceptional user acquisition results in competitive markets. Trust Dice's platform optimization combined with Blockchain-Ads' targeting capabilities created highly efficient user acquisition funnels. The integration of behavioral and interest-based targeting ensured maximum reach to qualified potential players.
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