Trust Dice

Trust Dice Case Study

2,210

Total Conversions

3,753,222

Total Impressions

1.74%

Click-Through Rate

$13.57

Cost Per Acquisition

Company

Trust Dice

Industry

iGaming

Duration

30 Days

Budget

$30,000

Objective

Acquired 2,210 new players through precision audience targeting and strategic campaign optimization approaches.

Campaign Overview

Trust Dice is a major crypto gaming platform that recently needed to grow their user base. So they used Blockchain-Ads' tailored advertising solutions to acquire crypto-savvy players. Trust Dice allocated $30,000 to drive registrations from high-value crypto users over a 30-day period.

Strategy

Audience Targeting: Targeted Casino Players and Sports Bettors interested in PC/Console Gaming and Gambling Watchers for audiences seeking premium gaming experiences with betting opportunities.
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Retargeting Strategy: Identified and re-engaged users who interacted with ads but didn't complete registration.
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Cross-Platform Deployment: Ads served across 10,000+ gaming and gambling-focused websites in Blockchain-Ads' network.
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Performance Tracking: Combined crypto deposit activity with traditional engagement metrics for comprehensive performance analysis.

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Results

2,210 new users
3.75M+ impressions
14,125 clicks

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Inactive-State

Active State

Execution

The campaign succeeded through strategic execution across multiple dimensions:

Audience Precision: Targeting active casino and sports betting enthusiasts maximized conversion potential effectively.
Gaming Integration: PC gaming interest alignment ensured compatibility with Trust Dice's platform experience expectations.
Retargeting Efficiency: Strategic re-engagement achieved 23% conversions from users who initially didn't register immediately.

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Insights & Learnings

This strategic approach demonstrated targeted audience precision driving exceptional user acquisition results in competitive markets. Trust Dice's platform optimization combined with Blockchain-Ads' targeting capabilities created highly efficient user acquisition funnels. The integration of behavioral and interest-based targeting ensured maximum reach to qualified potential players.

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