Spinwise Case Study

482

Total Conversions

$35,210

Transaction Volume

1.8%

Click-Through Rate

3.52x

Return on Ad Spend

Company

Spinwise

Industry

iGaming

Duration

30 Days

Budget

Objective

Leveraged targeted gaming audiences and retargeting campaigns to acquire 482 high-value depositors efficiently.

Campaign Overview

Spinwise is a new online casino platform offering slots, table games, and live dealer experiences. As a new entrant, they faced the challenge of quickly building a user base and establishing a competitive presence. Spinwise invested $10,000 in Ad spend for a 30-day advertising campaign through the Blockchain-Ads network.

Strategy

The campaign goal was to acquire new depositors that are high-value users with potential for long-term use. Spinwise combined precision audience targeting with dynamic optimization to attract high-value crypto gamers:

Audience Targeting: Targeted Casino Players and Sports Bettors interested in PC/Console Gaming and Mobile Gaming to reach audiences engaged with risk-tolerant activities and interactive entertainment experiences.
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Creative Optimization: Rapid A/B testing of interactive banners and video ads identified top-performing creatives, reducing CPA by 28% and improving engagement.
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Retargeting Campaign: Re-engaged users who interacted with ads but didn't convert, driving 22% of total depositors and lowering acquisition costs.

Results

Acquired 482 new depositors
Generated $35,210 in deposit volume
Total Impressions: 1.05 million
Total Clicks: 19,235

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Inactive-State

Active State

Why It Worked

Strategic audience targeting focused on Casino Players and Sports Bettors, driving impressive conversion rates and deposit volume.
Dynamic creative testing optimized ad performance through rapid A/B testing, reducing acquisition costs by twenty-eight percent.
Effective retargeting strategies converted initially unresponsive users, significantly lowering costs and improving overall campaign efficiency.

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Conclusion

Spinwise's campaign demonstrates Blockchain-Ads' precision targeting capabilities in rapidly scaling gaming platforms with measurable results. Strategic audience selection combined with creative optimization delivered 482 high-value depositors and exceptional return on investment. This data-driven approach established Spinwise's competitive market position while proving targeted advertising effectiveness in gaming.