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iGaming

Spinwise Case Study

Spinwise achieved 482 depositors with $35K volume and 3.52x ROAS through strategic targeting.

Spinwise
482
Total Conversions
$35,210
Transaction Volume
1.8%
Click-Through Rate
3.52x
Return on Ad Spend
industry
iGaming
Duration
30 Days
Key Markets
$10,000
Objective
Leveraged targeted gaming audiences and retargeting campaigns to acquire 482 high-value depositors efficiently.

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About
Spinwise

Campaign Overview

Spinwise is a new online casino platform offering slots, table games, and live dealer experiences. As a new entrant, they faced the challenge of quickly building a user base and establishing a competitive presence. Spinwise invested $10,000 in Ad spend for a 30-day advertising campaign through the Blockchain-Ads network.

Strategy

The campaign goal was to acquire new depositors that are high-value users with potential for long-term use. Spinwise combined precision audience targeting with dynamic optimization to attract high-value crypto gamers:

  • Audience Targeting: Targeted Casino Players and Sports Bettors interested in PC/Console Gaming and Mobile Gaming to reach audiences engaged with risk-tolerant activities and interactive entertainment experiences.
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  • Creative Optimization: Rapid A/B testing of interactive banners and video ads identified top-performing creatives, reducing CPA by 28% and improving engagement.
    ‍
  • Retargeting Campaign: Re-engaged users who interacted with ads but didn't convert, driving 22% of total depositors and lowering acquisition costs.

Campaign Results

  • Acquired 482 new depositors
  • Generated $35,210 in deposit volume
  • Total Impressions: 1.05 million
  • Total Clicks: 19,235

Campaign Strategy

  • Strategic audience targeting focused on Casino Players and Sports Bettors, driving impressive conversion rates and deposit volume.
  • Dynamic creative testing optimized ad performance through rapid A/B testing, reducing acquisition costs by twenty-eight percent.
  • Effective retargeting strategies converted initially unresponsive users, significantly lowering costs and improving overall campaign efficiency.

Spinwise's campaign demonstrates Blockchain-Ads' precision targeting capabilities in rapidly scaling gaming platforms with measurable results. Strategic audience selection combined with creative optimization delivered 482 high-value depositors and exceptional return on investment. This data-driven approach established Spinwise's competitive market position while proving targeted advertising effectiveness in gaming.

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