Spinwise

Spinwise Case Study

482

Total Conversions

$35,210

Transaction Volume

1.8%

Click-Through Rate

3.52x

Return on Ad Spend

Company

Spinwise

Industry

iGaming

Duration

30 Days

Budget

$10,000

Objective

Leveraged targeted gaming audiences and retargeting campaigns to acquire 482 high-value depositors efficiently.

Campaign Overview

Spinwise is a new online casino platform offering slots, table games, and live dealer experiences. As a new entrant, they faced the challenge of quickly building a user base and establishing a competitive presence. Spinwise invested $10,000 in Ad spend for a 30-day advertising campaign through the Blockchain-Ads network.

Strategy

The campaign goal was to acquire new depositors that are high-value users with potential for long-term use. Spinwise combined precision audience targeting with dynamic optimization to attract high-value crypto gamers:

Audience Targeting: Targeted Casino Players and Sports Bettors interested in PC/Console Gaming and Mobile Gaming to reach audiences engaged with risk-tolerant activities and interactive entertainment experiences.
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Creative Optimization: Rapid A/B testing of interactive banners and video ads identified top-performing creatives, reducing CPA by 28% and improving engagement.
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Retargeting Campaign: Re-engaged users who interacted with ads but didn't convert, driving 22% of total depositors and lowering acquisition costs.

Results

Acquired 482 new depositors
Generated $35,210 in deposit volume
Total Impressions: 1.05 million
Total Clicks: 19,235

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Inactive-State

Active State

Execution

Strategic audience targeting focused on Casino Players and Sports Bettors, driving impressive conversion rates and deposit volume.
Dynamic creative testing optimized ad performance through rapid A/B testing, reducing acquisition costs by twenty-eight percent.
Effective retargeting strategies converted initially unresponsive users, significantly lowering costs and improving overall campaign efficiency.

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Insights & Learnings

Spinwise's campaign demonstrates Blockchain-Ads' precision targeting capabilities in rapidly scaling gaming platforms with measurable results. Strategic audience selection combined with creative optimization delivered 482 high-value depositors and exceptional return on investment. This data-driven approach established Spinwise's competitive market position while proving targeted advertising effectiveness in gaming.