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Metacade
Oyun
Metacade Örnek Olay İncelemesi
Metacade, 4.060 yatırımcıyı çeken 162.000 dolarlık token satışı sağladı.
4.060
Toplam Dönüşümler
$162,000
Token Satış Hacmi
$7.39
Edinme Başına Maliyet
5.4x
Reklam Harcamasının Getirisi
industry
Oyun
Duration
30 Gün
Key Markets
30.000$
Primary KPI
Objective
Delivered targeted campaigns to crypto gamers and retail investors.
AboutMetacade
Campaign Overview
Metacade, a pioneering platform in the blockchain gaming space, sought to amplify its token presale efforts for its native $MCADE token. They aimed to attract investors and gamers alike during its pre-sale phase. Leveraging Blockchain-Ads' advanced targeting capabilities, the campaign successfully generated significant engagement and conversions. The campaign focused on promoting the $MCADE token presale with a $30,000 budget over 30 days.
Strategy
The primary goal was to boost token sales by reaching highly relevant audiences.
- Audience Targeting: Strategically targeted crypto gamers and play-to-earn gamers passionate about PC/Console gaming and mobile gaming, while simultaneously reaching retail investors and high-risk users seeking innovative blockchain opportunities.
- Creative Strategy: Developed engaging visuals highlighting Metacade's unique play-to-earn mechanics and community governance features.
- Campaign Optimization: Implemented real-time analytics for continuous targeting refinement and strategic retargeting campaigns.
- Platform Integration: Leveraged Blockchain-Ads' advanced targeting capabilities to maximize reach within relevant gaming and investment communities.
The Challenge
Why Blockchain-Ads
Campaign Results
- Presale Conversions: 4,060 investors bought the $MCADE token
- Token Sales: $162,000
- Impressions: 1,004,168
- Clicks: 13,751
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Campaign Strategy
The campaign's success can be attributed to several key factors:
- Strategic Audience Alignment: Blockchain gamers and retail investors perfectly matched Metacade's innovative gaming platform proposition.
- Behavioral Precision: High-risk users and play-to-earn gamers demonstrated strong conversion potential for token presales.
- Multi-Platform Appeal: PC/Console gaming and mobile gaming interests captured Metacade's diverse gaming ecosystem vision.
Metacade's success showcases strategic audience targeting's power in crypto gaming campaigns. Blockchain-Ads delivered precise targeting that connected innovative gaming platforms with engaged communities. This demonstrates how understanding audience behavior drives exceptional results in competitive markets.