Blockchain-Ads is now part of Nexus
Powering the next generation of performance advertising

Visit Nexus Website
CASE STUDY
Case Studies
/
DogeVision

DogeVision Case Study

25,000
Total Conversions
$634,750
Transaction Volume
$25.39
Cost Per Acquisition
6.76x
Return on Ad Spend
Company
DogeVision
Industry
Cryptocurrency
Duration
30 Days
Budget
Objective
Targeted Web3 gamers and blockchain gaming users to acquire quality users efficiently.

Campaign Overview

Doge Vision is a platform that combines gaming with cryptocurrency, allowing players to earn and trade tokens while gaming. The company needed to grow its user base and drive interest in its upcoming token presale. With an ad spend of $93,915 the goal was to acquire new users by attracting gamers interested in cryptocurrency rewards and blockchain gaming experiences.

Strategy

The campaign strategy focused on precision targeting and engagement optimization:

  • Audience Targeting: Targeted Web3 gamers and blockchain gaming users interested in mobile gaming and PC/console gaming, reaching audiences invested in crypto-integrated gaming experiences.
    ‍
  • Creative Optimization: Deployed gamified ad creatives highlighting token-earning mechanics and crypto rewards.
    ‍
  • Conversion Strategy: Implemented retargeting campaigns with bonus incentives to drive presale participation.
    ‍
  • Performance Focus: Optimized for cost-effective user acquisition with quality engagement metrics.

‍

Results

  • Gamers Acquired: Over 25,000
  • Total Impressions: 35M
  • Click-Through Rate (CTR): 1.37%

‍

‍

No items found.
Inactive-State
Active State

Why It Worked

  • Precision targeting Web3 gamers ensured outreach to crypto-gaming motivated audiences effectively.
  • Blockchain gaming user focus prioritized audiences active in gaming reward ecosystems.
  • Mobile and PC gaming interests captured broad gaming preferences successfully.

‍

‍

Launch Similar Campaign

Conclusion

DogeVision's campaign demonstrates precision targeting effectiveness in blockchain gaming user acquisition. Behavioral targeting of Web3 and blockchain gaming users delivered exceptional ROI. The strategic approach established strong foundation for sustained platform growth successfully.

‍

Reach 12M+

Engaged Web3 users across 10,000+ websites and 37 blockchains.

Request Access

Success Stories

What success looks like

+8,000
Users
Binance campaign case study on Blockchain-Ads
GALA gained 8,000 users and 2.4x revenue-to-ad-spend by targeting Web3 natives with Ethereum and Polygon-based campaigns.
GALA - User Acquisition
Read more
11,000+
Token Holders
OKX advertising campaign success story on Blockchain-Ads
SPACE acquired 75,000 players and minted 11,000 NFTs by targeting active $MATIC holders with wallet-based Web3 ads.
SPACE - User Acquisition
Read more
3x
ROI
Coinbase advertising campaign success story on Blockchain-Ads
Palmswap secured $1.8M in presale campaigns by drawing 1,243 investors with targeted tiered discounts and referral incentives.
Palmswap - Token holder
Read more
5.4x
ROAS
Crypto.com advertising campaign success story on Blockchain-Ads
Metacade raised $162,000 from 4,060 investors using Ethereum wallet targeting and P2E messaging, achieving a 5.4x ROAS.
Metacade - Token Presale
Read more
+23%
ARPU
Compound advertising campaign success story on Blockchain-Ads
PlayZap onboarded 1,250 paid gamers and boosted ARPU by 23% by targeting high-value wallet users with P2E incentives.
PlayZap - User Acquisition
Read more
280%
ROI since 2019
“Binance is a leading crypto exchange trusted by millions of traders globally. To penetrate the APAC market, they ran”
Binance - User Acquisition
Read more
280%
ROI since 2019
OKX, a leading crypto wallet platform, used Web3 hyper-targeting and segmentation to boost global user acquisition and trading volume.
OKX - High value traders acquisition
Read more
280%
ROI since 2019
Coinbase, a leading cryptocurrency exchange, sought to expand its presence in the Southeast Asian market.
Coinbase - Trading-user acquisition
Read more
280%
ROI since 2019
Crypto.com is a leading cryptocurrency exchange platform offering a wide range of digital asset services.
Crypto.com - User Acquisition Campaign
Read more
280%
ROI since 2019
Compound, a popular DeFi lending platform, wanted to boost activity on the Arbitrum network.
Compound - User Acquisition Campaign
Read more
View all success stories

Get Started Now

Schedule a call to qualify and launch your ads

Request Access

Blockchain-Ads Campaign Setup and Verification

Start With a Specialist

Direct personalized onboarding

Show Meeting
Request Access