Target wallets by what they actually do on-chain: swaps, liquidity, staking, lending and competitor protocol usage across 82 blockchains. Run on DeFi Llama, Etherscan and 10,000+ verified publishers. Track swaps, deposits and wallet connects down to the transaction ID.
Qualified advertisers only.
DeFi growth is full of mercenary liquidity and airdrop farmers. Blockchain-Ads filters for wallets that actually swap, supply, stake and lend — matched across 82 blockchains and verified at conversion.
Interest targeting cannot tell a yield farmer from a tourist. Blockchain-Ads builds DeFi audiences from on-chain behavior: the contracts a wallet touches, how recently and how often.
Wallets that traded on Uniswap, Jupiter, Curve, Raydium or any of 50+ DEXs in the last 7, 30 or 90 days. Filter by chain, volume tier and token pair.
Maps to: first swapWallets with active LP positions on Uniswap v3, Curve, Balancer or Raydium. Filter by pool, pair, TVL contributed and recency.
Maps to: LP addWallets staking ETH, SOL or native assets, or holding stETH, rETH, mSOL and other LSTs. Target by protocol, chain and stake size.
Maps to: stake / restakeWallets supplying or borrowing on Aave, Compound, Morpho or Spark. Also targets idle USDC, USDT and DAI holders ready to deploy capital.
Maps to: supply / borrowWallets that move assets cross-chain, a strong signal of multi-chain, active users.
Maps to: bridge / connectTarget the wallets that interact with a specific contract address. Point a campaign straight at a rival protocol's active users.
Your most valuable segment
Premium placements where DeFi users research TVL, track contracts and compare yields. One campaign, no per-site deals or minimums.
+10,000
Most networks target interests. Blockchain-Ads targets what wallets do: swaps, liquidity provision, staking, lending and competitor protocol usage across 82 blockchains.
Define the conversion: wallet connect, first swap, deposit, stake or LP add. On-chain conversions land in reports with the transaction ID attached.
"No inflated numbers or bot traffic, but genuine users engaging with our campaigns." Ilia Osipov · G2
Every advertiser is screened before access is granted. Not every DeFi project gets in.
The goal is not impressions or airdrop hunters. It is wallet connects, first swaps, deposits, staked liquidity and ecosystem growth, each one attributable to a transaction.
400% increase in transaction volume on Arbitrum through Web3 audience targeting and optimized campaign ad hooks.
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32,000 new first-time swaps driven through wallet-targeted campaigns reaching active DEX traders across multiple chains.
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2.5x ROAS on DeFi payment infrastructure campaigns through precision wallet targeting and on-chain conversion tracking.
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2,448 total quest completions for the Algorand ecosystem campaign, driving meaningful on-chain engagement and developer activity.
Read case study →A DEX needs first swaps. A lending market needs deposits. A staking protocol needs validators. Targeting maps to the conversion each protocol type cares about.
Reach wallets with a history of swaps on competing DEXs and aggregators. Optimize for wallet connects and first swaps, not vanity clicks, and attribute every conversion to a transaction. Uniswap, 1inch, Compound and Rubic.Finance run acquisition on Blockchain-Ads.
Target wallets already supplying or borrowing on lending markets, plus stablecoin holders sitting idle and ready to put capital to work.
Reach holders of major assets and existing LST positions to grow validators, staking pools and liquid staking tokens.
Find active liquidity providers and yield farmers by the pools and vaults they already use, then move them to yours.
Target wallets trading on perp DEXs and on-chain derivatives, segmented by volume and recency of activity.
Reach wallets that bridge between chains or hold tokenized real-world assets, across all 82 supported blockchains.
The sites DeFi users read, research TVL on and connect wallets from. One campaign reaches them all.
Submit your protocol, offer, target GEOs and budget. Blockchain-Ads reviews compliance fit and approves campaigns before access is granted.
Pick the behaviors that matter: swappers, LPs, stakers, lenders or a competitor's wallets. Choose formats and define the conversion.
Launch with NEXUS AI optimization or a dedicated specialist. Track on-chain conversions in real time with transaction IDs, and move budget toward the wallets that actually convert.
Most DeFi marketing agencies already buy media through ad networks. Blockchain-Ads is the network. Your agency can run campaigns on it directly, or your growth team can run them without one. Either way, you get wallet-level targeting and on-chain attribution.
"Absolutely professional and effective, our DEX cost per wallet connection went down to $12."
"No inflated numbers or bot traffic, but genuine users engaging with our campaigns."
"I find the interface very user-friendly, and the account managers, Natali, Marko, and Jack, are excellent."
"Always a good service and good communication! The dashboard is easy to use, ads are effective."
"Blockchain-Ads helped us reach a key target audience in a market where quality traffic can be difficult to find on other crypto ad platforms."
"The managed service, customer support, and guided optimization are what make the difference."
DeFi advertising promotes decentralized finance protocols, such as DEXs, lending markets, staking and yield products, to users most likely to interact with them. On Blockchain-Ads, audiences are built from on-chain behavior rather than interests, so campaigns reach wallets that already swap, provide liquidity, stake or lend, with conversions tracked down to the transaction.
Blockchain-Ads builds audiences from on-chain activity across 82 blockchains: recent swaps, liquidity provision, staking and liquid staking tokens, lending and borrowing, bridging and interaction with specific smart contracts. You can combine these signals, exclude your own users and target the active wallets of a competing protocol by its contract address.
It depends on your team. If you already work with an agency, they can run campaigns on Blockchain-Ads and access the same wallet-level targeting and on-chain attribution. If you do not have an agency, the managed service fills that role: a dedicated specialist handles creative, tracking and optimization directly. Either path gives you the same platform, the same inventory and the same conversion proof.
Audiences are filtered for genuine on-chain behavior and verified again at conversion, so budget goes to wallets that actually transact rather than addresses cycled to farm incentives. Impression quality is checked by DoubleVerify, and because conversions are confirmed on-chain with a transaction ID, inflated or bot activity does not get counted as a result.
You define the conversion: wallet connect, first swap, deposit, supply to a lending market, stake, restake or liquidity add. On-chain conversions are reported with the transaction ID and blockchain details so each result can be verified independently. Attribution integrates with Voluum, AppsFlyer and Keitaro.
Across 10,000+ verified publishers and 18+ SSP integrations, including the sites DeFi users rely on such as DeFi Llama and Etherscan, plus the wider open web through display, native, video, push, in-page push, pop and Telegram placements.
Yes. Because targeting is based on smart contract interaction, a campaign can be pointed at the wallets that actively use a specific competing protocol, then optimized toward your own conversion event. This is one of the most effective DeFi acquisition strategies on the network.
Campaigns price on CPM or CPC. The minimum daily budget is $360. Total campaign budgets and pricing are confirmed during verification based on your goals, target GEOs and service level. The threshold reflects a focus on performance budgets where premium inventory, managed service and NEXUS AI optimization are in play.
Blockchain-Ads reviews every campaign before access is granted, including offer, GEOs and disclosures. Mainstream platforms restrict or ban most DeFi promotion, so the network provides crypto-native reach and wallet-based targeting without rebuilding campaigns around those limitations. Eligibility still depends on the product and jurisdiction.
Managed campaigns include banner design, HTML5 creatives, format resizing and angle optimization, built from what already converts with DeFi audiences on the network. Self-serve advertisers can upload their own assets.
