The best iGaming marketing agencies acquire and retain players for online casinos and sportsbooks, with named operator clients and results to show. We rated 13 agencies on five published criteria and show where each one is based and what it does best.
1
ICS-digital
Leeds, United Kingdom
Multilingual SEO, content and digital PR across many markets
4.4
2
Bugsy Empire
Nicosia, Cyprus
Multi-platform paid social, search and programmatic for casinos and sportsbooks
4.1
3
KARAMAN Digital
Osijek, Croatia
Senior hands-on Google, paid social and programmatic for regulated European operators
3.6
4
ActiveWin Media
Manchester, United Kingdom
Paid, SEO and affiliate for UK sportsbooks and bingo brands
3.4
5
TBD.Media
London, United Kingdom
UK and Australian sportsbooks wanting paid media plus affiliate management
3.2
6
Digitonic
Glasgow, United Kingdom
Programmatic acquisition for sportsbooks and casinos on an agency-owned DSP
3.1
7
Enteractive
Gzira, Malta
Reactivating dormant and unfunded accounts, paid on results
3.0
8
Samba Digital
Atlanta, United States
Localised influencer and social campaigns for Brazil and LATAM
2.8
9
Stack Digital
Stockton-on-Tees, United Kingdom
SEO-led growth for UK casino brands
2.8
10
Square in the Air
London, United Kingdom
PR, brand activations and social around sports moments
2.6
11
Chips
London, United Kingdom
Brand identity, launch creative and landing pages
2.6
12
Social Kick
London, United Kingdom
Social, creator and paid acquisition for crypto casinos and sportsbooks
2.6
13
One Agency Media
Manchester, United Kingdom
Paid media and creator campaigns for online casino brands
2.5
1
Based in
Leeds, United Kingdom
Best for
Multilingual SEO, content and digital PR across many markets
SEO, PR, Content, Paid ads, Localisation, Social, Influencer and streamers
4.4
out of 5
Proven work
5
Client proof
5
Paid acquisition
3
Regional coverage
5
Pricing transparency
3
2
Based in
Nicosia, Cyprus
Best for
Multi-platform paid social, search and programmatic for casinos and sportsbooks
Paid ads, Creative, Social, SEO, CRM and retention
4.1
out of 5
Proven work
4
Client proof
5
Paid acquisition
5
Regional coverage
4
Pricing transparency
1
3
Based in
Osijek, Croatia
Best for
Senior hands-on Google, paid social and programmatic for regulated European operators
Paid ads, Social
3.6
out of 5
Proven work
4
Client proof
3
Paid acquisition
5
Regional coverage
3
Pricing transparency
2
4
Used Blockchain-Ads
Based in
Manchester, United Kingdom
Best for
Paid, SEO and affiliate for UK sportsbooks and bingo brands
Paid ads, Affiliate, SEO, CRM and retention, Content
3.4
out of 5
Proven work
3
Client proof
4
Paid acquisition
5
Regional coverage
3
Pricing transparency
1
5
Used Blockchain-Ads
Based in
London, United Kingdom
Best for
UK and Australian sportsbooks wanting paid media plus affiliate management
Paid ads, Affiliate, SEO, Content
3.2
out of 5
Proven work
3
Client proof
4
Paid acquisition
3
Regional coverage
4
Pricing transparency
1
6
Used Blockchain-Ads
Based in
Glasgow, United Kingdom
Best for
Programmatic acquisition for sportsbooks and casinos on an agency-owned DSP
Paid ads, Creative, Localisation, Content
3.1
out of 5
Proven work
2
Client proof
3
Paid acquisition
5
Regional coverage
4
Pricing transparency
1
7
Used Blockchain-Ads
Based in
Gzira, Malta
Best for
Reactivating dormant and unfunded accounts, paid on results
CRM and retention, Localisation
3.0
out of 5
Proven work
3
Client proof
4
Paid acquisition
1
Regional coverage
4
Pricing transparency
3
8
Used Blockchain-Ads
Based in
Atlanta, United States
Best for
Localised influencer and social campaigns for Brazil and LATAM
Social, Influencer and streamers, Creative, Localisation, Affiliate
2.8
out of 5
Proven work
3
Client proof
4
Paid acquisition
1
Regional coverage
4
Pricing transparency
1
9
Used Blockchain-Ads
Based in
Stockton-on-Tees, United Kingdom
Best for
SEO-led growth for UK casino brands
SEO, Paid ads
2.8
out of 5
Proven work
3
Client proof
2
Paid acquisition
3
Regional coverage
3
Pricing transparency
3
10
Used Blockchain-Ads
Based in
London, United Kingdom
Best for
PR, brand activations and social around sports moments
PR, Social, Creative, Influencer and streamers
2.6
out of 5
Proven work
3
Client proof
4
Paid acquisition
1
Regional coverage
3
Pricing transparency
1
11
Used Blockchain-Ads
Based in
London, United Kingdom
Best for
Brand identity, launch creative and landing pages
Creative, Content
2.6
out of 5
Proven work
3
Client proof
4
Paid acquisition
1
Regional coverage
3
Pricing transparency
1
12
Used Blockchain-Ads
Based in
London, United Kingdom
Best for
Social, creator and paid acquisition for crypto casinos and sportsbooks
Social, Influencer and streamers, Creative, Paid ads
2.6
out of 5
Proven work
3
Client proof
2
Paid acquisition
3
Regional coverage
3
Pricing transparency
1
13
Used Blockchain-Ads
Based in
Manchester, United Kingdom
Best for
Paid media and creator campaigns for online casino brands
Paid ads, SEO, Influencer and streamers, PR, Social, Creative
Notable work
Case study2.5
out of 5
Proven work
3
Client proof
1
Paid acquisition
4
Regional coverage
3
Pricing transparency
1
We score every agency on five criteria using public evidence: its case studies, client references and its own site. Scores are refreshed every quarter, and the date at the top of the page shows the last review.
Apply to be reviewed for our agency lists. We assess every application against the same five criteria.
