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- Cointelegraph Formula offers various ad formats to 8 million monthly readers across 190+ countries, leveraging its trusted name in crypto.
Breadcrumbs Definition
Breadcrumbs are a website navigation feature that displays a trail of links indicating the user's path from the homepage to the current page. They enhance usability, allowing users to easily backtrack or understand site structure, improving the browsing experience.
How Breadcrumbs Work
- Websites implement breadcrumb trails using structured HTML or CMS tools.
- Breadcrumbs show hierarchical links (e.g., Home > Products > Laptops).
- Users click breadcrumbs to return to higher-level pages.
- They assist SEO by improving internal linking and crawlability.
Example of Breadcrumbs
An e-commerce site displays "Home > Shoes > Running Shoes > Men's" so users can navigate back to broader categories easily.
Why Breadcrumbs Matter in Advertising
- Improves website usability and reduces bounce rates
- Enhances SEO by providing internal link structures
- Guides users through complex websites efficiently
- Supports higher engagement and conversions by simplifying navigation
