Glossary

Native In-App Ads

By
Jademi Jude
00
Minutes read
August 15, 2025

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  • Cointelegraph Formula offers various ad formats to 8 million monthly readers across 190+ countries, leveraging its trusted name in crypto.
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Native In-App Ads Definition

Native In-App Ads blend into the app’s design, using matching fonts, layouts, and content styles. They provide a non-disruptive advertising experience while still delivering brand messages.

How Native In-App Ads Work

  • Ad creative is formatted to match app UI.

  • Served via native ad platforms like Facebook Audience Network.

  • Appears within feed, list, or content areas.

Example of Native In-App Ads

A news app displays a sponsored article styled like its editorial content.

Why Native In-App Ads Matter in Advertising

  • Higher engagement due to seamless integration.

  • Reduced ad fatigue compared to intrusive formats.

  • Supports brand storytelling in relevant contexts.

  • Improves CTR and conversion rates.

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